CNR Radio - Aims

Aims

In comments to the Canadian House of Commons, the radio service's aims were:

“ ... to provide a means of communication between the executive officers of the railway and the public - to advertise Canada and the Canadian National Railways - to furnish entertainment to passengers on long-distance trains and guests at the company's hotels - and generally to make the service of the railway more attractive to the public. As an advertising medium, radio telephony is unsurpassed, and the administration believes that in the establishment of a radio department, it has taken a unique and constructive step in railway operations. ”

—Minister of Railways and Canals,

In 1929, the CNR's brief to the Royal Commission on Radio Broadcasting stated that the radio service had five aims.

  1. to advertise the railway
  2. to publicize Canada's attractions to tourists
  3. to entertain passengers
  4. to "create a proper spirit of harmony among and a broader appreciation of Management"
  5. to assist colonization of Canada by providing radio service to remote settlers.

CNR president Thornton saw CNR Radio as a device to diffuse "ideas and ideals nationally by radio".

Read more about this topic:  CNR Radio

Famous quotes containing the word aims:

    “It appears that ordinary men take wives because possession is not possible without marriage, and that ordinary women accept husbands because marriage is not possible without possession; with totally differing aims the method is the same on both sides.”
    —Thomas Hardy (1840–1928)

    “In our large cities, the population is godless, materialized,—no bond, no fellow-feeling, no enthusiasm. These are not men, but hungers, thirsts, fevers, and appetites walking. How is it people manage to live on,—so aimless as they are? After their peppercorn aims are gained, it seems as if the lime in their bones alone held them together, and not any worthy purpose.”
    —Ralph Waldo Emerson (1803–1882)

    “Man lives consciously for himself, but is an unconscious instrument in the attainment of the historic, universal, aims of humanity.”
    —Leo Tolstoy (1829–1910)