Even Lighting
The biggest challenge when setting up a bluescreen or greenscreen is even lighting and the avoidance of shadow, because it is best to have as narrow a color range as possible being replaced. A shadow would present itself as a darker color to the camera and might not register for replacement. This can sometimes be seen in low-budget or live broadcasts where the errors cannot be manually repaired. The material being used affects the quality and ease of having it evenly lit. Materials which are shiny will be far less successful than those that are not. A shiny surface will have areas that reflect the lights making them appear pale, while other areas may be darkened. A matte surface will diffuse the reflected light and have a more even color range. In order to get the cleanest key from shooting greenscreen it is necessary to create a value difference between the subject and the greenscreen. In order to differentiate the subject from the screen, a two-stop difference can be used, either by making the greenscreen two stops higher than the subject, or vice versa.
Sometimes a shadow can be used to create a special effect. Areas of the bluescreen or greenscreen with a shadow on them can be replaced with a darker version of the desired background video image, making it look like the person casting the shadow is actually casting a shadow on the background image instead.
Another common, related, problem is lighting the subjects in a manner that is complementary to the scene being keyed in behind. Attention has to be paid to matching the direction of lighting and the color balance in the background. Any spill of the chroma key color will make the result look unnatural. Even a difference in the focal length of the lenses used can affect the success of chroma key.
Read more about this topic: Chroma Key
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