Advertising
Channel M's extremely localised audience was unusual for a British television channel, providing an opportunity for local advertising on a Greater Manchester-wide scale.
The majority of the commercials shown on Channel M were produced in house by the commercial producers. The commercials attempted to attract a localised audience. Large companies like Ikea and DFS also advertised on Channel M, the former during the opening of Greater Manchester's first Ikea store in Ashton-under-Lyne. The channel itself also filmed, edited and produced commercials.
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Famous quotes containing the word advertising:
“The same people who tell us that smoking doesn’t cause cancer are now telling us that advertising cigarettes doesn’t cause smoking.”
—Ellen Goodman (b. 1941)