Carlsberg Group - History

History

Carlsberg was founded by J. C. Jacobsen; the first brew was finished on 10 November 1847. Export of Carlsberg beer began in 1868; foreign brewing began in 1968 with the opening of a Carlsberg brewery in Blantyre, Malawi. Some of the company's original logos include an elephant (after which some of its lagers are named) and the swastika. Use of the latter was discontinued in the 1930s because of its association with political parties in neighboring Germany. Carlsberg founder J. C. Jacobsen was a philanthropist and avid art collector. With his fortune he amassed an impressive art collection which is now housed in the Ny Carlsberg Glyptotek in central Copenhagen.

Jacobsen set up the Carlsberg Laboratory in 1875 which worked on scientific problems related to brewing. It featured a Department of Chemistry and a Department of Physiology. The species of yeast used to make pale lager, Saccharomyces carlsbergensis, was isolated at the Laboratory and was named after it. The concept of pH was developed there as well as advances in protein chemistry. The laboratory was part of the Carlsberg Foundation until 1972 when it was renamed the Carlsberg Research Center and transferred to the brewery.

The old brewery in Copenhagen is open for tours and famous visitors have included Winston Churchill and Queen Elizabeth II.

The first overseas licence for brewing was given to the Photos Photiades Breweries, and in 1966 Carlsberg beer was brewed for the first time outside Denmark at the Photiades breweries in Cyprus.

Carlsberg acquired Tuborg breweries in 1970 and merged with Tetley in 1992.

In 2008, Carlsberg, together with Heineken, bought Scottish & Newcastle, the largest brewer in the United Kingdom, for GBP7.8bn (US$15.3bn).

Read more about this topic:  Carlsberg Group

Famous quotes containing the word history:

    False history gets made all day, any day,
    the truth of the new is never on the news
    False history gets written every day
    ...
    the lesbian archaeologist watches herself
    sifting her own life out from the shards she’s piecing,
    asking the clay all questions but her own.
    Adrienne Rich (b. 1929)

    ... all big changes in human history have been arrived at slowly and through many compromises.
    Eleanor Roosevelt (1884–1962)

    These anyway might think it was important
    That human history should not be shortened.
    Robert Frost (1874–1963)