Cable Positive was founded in February 1992 by three concerned cable executives, Jeffrey Bernstein, then with Request Television, Brad Wojcoski of HBO and June Winters, with the mission of organizing cable's resources in the fight against AIDS. It grew to include supporters from every major network, MSO, system, hardware manufacturer, trade association, media publication, and affiliated industry vendors and suppliers. In 2006, it launched the AIDS PSA campaign "Join the Fight", developed by film production company Kismet Films. In the Fall of 2009, Cable Positive announced it was discontinuing operations and closing its New York office.
Famous quotes containing the words cable and/or positive:
“To be where little cable cars climb halfway to the stars.”
—Douglass Cross (b. 1920)
“As for the terms good and bad, they indicate no positive quality in things regarded in themselves, but are merely modes of thinking, or notions which we form from the comparison of things with one another. Thus one and the same thing can be at the same time good, bad, and indifferent. For instance music is good for him that is melancholy, bad for him who mourns; for him who is deaf, it is neither good nor bad.”
—Baruch (Benedict)