Clearcast
As of 2008 the work (and staff) of the BACC was taken over by Clearcast Ltd. The BACC had been owned and administered by ITV, Clearcast's shareholders include ITV, C4, Five, Sky, GMTV, Turner, IDS and Viacom.
Clearcast was born out of The UK TV Administration Forum, which has representation from all major broadcasters, to develop a more effective means of managing its existing shared services within television administration. Clearcast will provide an effective one-stop resource for the administration of all audio visual advertising.
Clearcast has also taken over management of the Attribution System from the Board of TV Eye Ltd, as well as managing additional commercial and administration contracts and services going forward.
Read more about this topic: Broadcast Advertising Clearance Centre