Boxer TV A/S - History

History

Boxer won the right to build four multiplex networks to broadcast digital television in March 2008. They were competing with Danmarks Digital TV A/S (owned by Telenor) and Danmarks TV A/S (owned by Modern Times Group, MTG). The government agency Mediesekretariatet rated the applicants based on how they would affect competition, what content they would offer and their competence in carrying out their plans. As Telenor and MTG both owned satellite platforms in Denmark, and Boxer didn't have any operations in Denmark, Boxer won the contract. Boxer said in their application that they would use three of the networks to broadcast 29 pay television channels and the fourth network would be used to broadcast mobile television.

The initial plan was that Boxer would start broadcasting on November 1, 2009, when the analogue signals are shut down.

Boxer were however able to make a soft launch on Jutland and Western Funen on February 1, 2009. The launch package, which is called "Boxer Vest", consists of TV 2 Zulu, TV 2 News, TV 2 Film, TV 2 Charlie, Kanal 4, Kanal 5, 6'eren, Discovery Channel and Animal Planet.

Starting on May 1, 2009, Boxer made a soft launch in Copenhagen. This was made possible by using the Copenhagen transmitter on UHF channel 35 that was used to broadcast local channels such as Kanal København. Boxer will broadcast the same channels as in Jutland, but will share the frequency with Kanal København and the gaming channel G-TV.

In months leading up to the full launch, Boxer has announced agreement with the channels that will be added in November 2009, including Discovery Travel & Living, CNN and Cartoon Network in February, Disney Channel in April, Travel Channel in May, Disney XD, Discovery Science, MTV, VH1 and Nickelodeon in June, Canal 9 and Canal+ channels in July and TV 2 Sport in August. On August 17, Boxer revealed the full lineup. Other than the previously announced channels, it would include The Voice, History, Star!, Body in Balance, TV4 Sweden, TV2 Norway and Das Erste.

Notably absent from the lineup were the Viasat channels (including TV3, TV3+ and TV3 Puls), Eurosport, dk4, National Geographic Channel and SVT's channels.

On March 15, 2011 came a channel change, Body In Balance, and Canal+ Sport 1 dropped out of the package and was Replaced by DK4 who had been in great demand. and Canal+ Hits Sport Weekend was changed to just Canal+ Hits.

11 January 2012 there was another channel change, due tv2 became a pay channel, the channel was offered in all packet,s Boxer Mini, Boxer Mix, Boxer Max & Boxer Flex8.

In April 2012, Boxer will also offer an HD package for now the only channel which has been published is TV2 HD.

For more on the parent company, Boxer TV Access, see the article Boxer TV Access.