Block booking is a system of selling multiple films to a theater as a unit. Block booking was the prevailing practice among Hollywood's major studios from the turn of the 1930s until it was outlawed by the U.S. Supreme Court's decision in United States v. Paramount Pictures, Inc. (1948). Under block booking, "independent ('unaffiliated') theater owners were forced to take large numbers of studio's pictures sight unseen. Those studios could then parcel out second-rate product along with A-class features and star vehicles, which made both production and distribution operations more economical." The element of the system involving the purchase of unseen pictures is known as blind bidding.
Read more about Block Booking: Origins in The Silent Era, The System's Growth and Demise
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“It is, in both cases, that a spiritual life has been imparted to nature; that the solid seeming block of matter has been pervaded and dissolved by a thought; that this feeble human being has penetrated the vast masses of nature with an informing soul, and recognised itself in their harmony, that is, seized their law. In physics, when this is attained, the memory disburthens itself of its cumbrous catalogues of particulars, and carries centuries of observation in a single formula.”
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