Bertha Mahony - The Horn Book Magazine

The Horn Book Magazine

Mahony and Elinor Whitney created The Horn Book, a magazine that would focus solely on children’s books. It was the first such magazine that had an exclusive focus on children's literature. The first issue, published in October 1924, was mainly a list of recommended new books, but the magazine grew to include more than just a booklist. Criticism and philosophy were also added as the field of children’s literature expanded. Mahony married William D. Miller in 1932 and resigned from The Bookshop in 1934 to concentrate solely on The Horn Book.

In 1937, the Women's Educational and Industrial Union sold The Bookshop for Boys & Girls, which ultimately killed it. However, Mahony saw the magazine as a continuation of the goals that prompted her to create the bookshop.

Surely all that was good in the Bookshop for Boys and Girls must be blowing about the world like pollen in the wind. It will settle and take root wherever the soil is most favorable to it, and so while dispersed will not be lost.

Bertha Mahony, qtd. in Ross, 1973.

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