Early Career
With support from established bandleader Al Trace, Adams' briefly worked as a band booker. Adams left the music business temporarily, married his neighborhood sweetheart Lucy Leven, and began selling life insurance door-to-door. Insurance sales during the Depression proved unprofitable. Adams talked his way into a job for Varsity Records, promoting the tiny company's little-known artists for space on the city's jukeboxes against stars recording for industry giants like RCA Victor and Decca.
Read more about this topic: Berle Adams
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