Background
In 2000, Sierra Leone's 10 year Civil War came to an end leaving the country to rebuild itself and enact a disarmament programme. Search for Common Ground an international non-profit organization set-up Talking Drum Studios to produce media content to address problems experienced after the war and promote peace and reconciliation. In December 2001 it produced Atunda Ayenda, which means lost and found in the Mandingo language, the first radio soap opera aired in Sierra Leone. The show quickly gained significant popularity, in a 2004 survey of Sierra Leonean radio listeners 90 percent of respondents said they regularly listened to the show and 80 percent discussed the content with family and friends.
Read more about this topic: Atunda Ayenda
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