An artist development deal is often the first of a recording artist's contracts with a major record label. In lieu of high royalties or other desirable rights, the label will promise to develop the skills and public profile of the artist. These types of deals are sometimes most helpful to the artist, but the label often takes control of the artist's management and publishing rights (dubious practices that have been compared to having a mini-monopoly with respect to the artist). Historically, such deals have been abused by both record labels and managers. Motown records made extensive use of this type of contract, and many argue that it was the sole reason for the massive success of the label in the 1960s. Berry Gordy, Motown founder, likened his approach to digging for oil and discovering a field full of gushers. Later, Motown was accused by some of its artists of practicing professional extortion.
After departing Motown's roster in less-than-favorable circumstances, Florence Ballard was unable to refer to her reputation as part of the Supremes in any future professional ventures.
Famous quotes containing the words artist, development and/or deal:
“We live in an age where the artist is forgotten. He is a researcher. I see myself that way.”
—David Hockney (b. 1937)
“The work of adult life is not easy. As in childhood, each step presents not only new tasks of development but requires a letting go of the techniques that worked before. With each passage some magic must be given up, some cherished illusion of safety and comfortably familiar sense of self must be cast off, to allow for the greater expansion of our distinctiveness.”
—Gail Sheehy (20th century)
“The people needed to be rehoused, but I feel disgusted and depressed when I see how they have done it. It did not suit the planners to think how they might deal with the community, or the individuals that made up the community. All they could think was, “Sweep it away!” The bureaucrats put their heads together, and if anyone had told them, “A community is people,” they would not have known what they were on about.”
—May Hobbs (b. 1938)