Development of Anxiety/uncertainty Management As A Theory
Gudykunst's first model of Anxiety/Uncertainty Management theory was a fusion of the aforementioned URT and Tajfel's Social Identity Theory (1978), with a focus on intergroup communication. In 1988, Gudykunst paralleled his research slightly to attempt to explain intercultural adaptation as a result of uncertainty reduction. This version contained 24 axioms and incorporated the works of Stephan and Stephan on anxiety. The key conceptual difference between these two concepts explored by Gudykunst and the existing theory of URT was the intended outcome of the research. The outcome of URT is simply to reduce anxiety and uncertainty. Gudykunst’s intended outcome was for effective communication and cultural adaptation and not solely the reduction of anxiety. The inherent difference is that managing anxiety is to maintain it between minimum and maximum thresholds along a spectrum while reducing anxiety is unidirectional. This realization, along with the introduction of mindfulness as a factor of effective communication, led Gudykunst to finally designate an appropriate name for his research: Anxiety/Uncertainty Management theory (AUM).
Gudykunst assumed that at least one person in an intercultural encounter is a stranger. He argues that strangers undergo both anxiety and uncertainty; they don’t feel secure and they aren’t sure how to behave. Gudykunst noted that strangers and in-group members experience some degree of anxiety and uncertainty in any new interpersonal situation, but when the encounter takes place between people of different cultures, strangers are hyperaware of cultural differences. They then tend to overestimate the effect of cultural identity on the behavior of people in an alien society, while blurring individuals’ distinctions.
The purpose of the first iteration of AUM was to be a practical application with a high degree of utility. The format of AUM includes numerous axioms, which in turn converge on one another moving in the direction of effective communication. (See Figure X). The specific number of axioms has varied over the last fifteen years according to updated research in the field of cross-cultural communication.
Read more about this topic: Anxiety/uncertainty Management
Famous quotes containing the words development of, development, anxiety, uncertainty, management and/or theory:
“I can see ... only one safe rule for the historian: that he should recognize in the development of human destinies the play of the contingent and the unforeseen.”
—H.A.L. (Herbert Albert Laurens)
“As a final instance of the force of limitations in the development of concentration, I must mention that beautiful creature, Helen Keller, whom I have known for these many years. I am filled with wonder of her knowledge, acquired because shut out from all distraction. If I could have been deaf, dumb, and blind I also might have arrived at something.”
—Mark Twain [Samuel Langhorne Clemens] (1835–1910)
“Comfortless was my religion, anxiety of the anxieties, for I believed God was not love, but courage. Love came only as a reward.”
—Norman Mailer (b. 1923)
“I think the worst thing this nation could do for humanity would be to leave any uncertainty as to our will, our purpose and our capacity to carry out our purpose.”
—Hubert H. Humphrey (1911–1978)
“No officer should be required or permitted to take part in the management of political organizations, caucuses, conventions, or election campaigns. Their right to vote and to express their views on public questions, either orally or through the press, is not denied, provided it does not interfere with the discharge of their official duties. No assessment for political purposes on officers or subordinates should be allowed.”
—Rutherford Birchard Hayes (1822–1893)
“We commonly say that the rich man can speak the truth, can afford honesty, can afford independence of opinion and action;—and that is the theory of nobility. But it is the rich man in a true sense, that is to say, not the man of large income and large expenditure, but solely the man whose outlay is less than his income and is steadily kept so.”
—Ralph Waldo Emerson (1803–1882)