Anxiety/uncertainty management (AUM) is a theory developed by Dr. William B. Gudykunst in an attempt to define what makes up effective communication. Gudykunst’s research began in 1985 using existing theories as a starting point. Specifically, the existing research of uncertainty reduction theory (URT) done by Berger and Calabrese (1974) provided the framework for Gudykunst to take the next steps. Like most theories on communication; AUM has undergone several modifications over the years as new research comes to light.
Read more about Anxiety/uncertainty Management: Development of Anxiety/uncertainty Management As A Theory, Scope of AUM, Working Assumptions, Theory Constructions, Self-concepts, Motivation To Interact, Reactions To Strangers, Social Categorization of Strangers, Situational Processes, Connections With Strangers, Ethical Interactions, Anxiety, Uncertainty, Mindfulness, and Effective Communication, Cross-cultural Variability in AUM Processes, Conclusion and Critiques
Famous quotes containing the words anxiety, uncertainty and/or management:
“Using a camera appeases the anxiety which the work-driven feel about not working when they are on vacation and supposed to be having fun. They have something to do that is like a friendly imitation of work: they can take pictures.”
—Susan Sontag (b. 1933)
“I think the worst thing this nation could do for humanity would be to leave any uncertainty as to our will, our purpose and our capacity to carry out our purpose.”
—Hubert H. Humphrey (1911–1978)
“The care of a house, the conduct of a home, the management of children, the instruction and government of servants, are as deserving of scientific treatment and scientific professors and lectureships as are the care of farms, the management of manure and crops, and the raising and care of stock.”
—Catherine E. Beecher (1800–1878)