Anxiety/uncertainty management (AUM) is a theory developed by Dr. William B. Gudykunst in an attempt to define what makes up effective communication. Gudykunst’s research began in 1985 using existing theories as a starting point. Specifically, the existing research of uncertainty reduction theory (URT) done by Berger and Calabrese (1974) provided the framework for Gudykunst to take the next steps. Like most theories on communication; AUM has undergone several modifications over the years as new research comes to light.
Read more about Anxiety/uncertainty Management: Development of Anxiety/uncertainty Management As A Theory, Scope of AUM, Working Assumptions, Theory Constructions, Self-concepts, Motivation To Interact, Reactions To Strangers, Social Categorization of Strangers, Situational Processes, Connections With Strangers, Ethical Interactions, Anxiety, Uncertainty, Mindfulness, and Effective Communication, Cross-cultural Variability in AUM Processes, Conclusion and Critiques
Famous quotes containing the words anxiety, uncertainty and/or management:
“The good enough mother, owing to her deep empathy with her infant, reflects in her face his feelings; this is why he sees himself in her face as if in a mirror and finds himself as he sees himself in her. The not good enough mother fails to reflect the infant’s feelings in her face because she is too preoccupied with her own concerns, such as her worries over whether she is doing right by her child, her anxiety that she might fail him.”
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Along uncertainty and gales of shame
Blown out before I slept. Now you are one
I dare not think alive: only a name
That chimes occasionally, as a belief
Long since embedded in the static past.”
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“People have described me as a “management bishop” but I say to my critics, “Jesus was a management expert too.””
—George Carey (b. 1935)