Past and Present Public Service Campaigns
The American Indian College Fund teamed up with Portland, Oregon-based advertising agency partner, Wieden+Kennedy, to give hope to Native Americans everywhere. In 2006, they launched a new campaign for the Fund called "If I Stay on the Rez" It is a series of five ads highlighting students who have attended a tribal college and plan to use their education on the reservation to help their people. The campaign builds awareness for the preservation of American Indian culture and history through tribal colleges. Richard B. Williams, the Fund president and CEO, says, "The American Indian College Fund video is unique opportunity to see a very important part of Indian country. We are educating the mind and spirit, and this is captured in the video."
In 2009, The Think Indian campaign was created to encourage a new generation to think back to their Native roots, to "Think Indian". This campaign was created once again with Wieden+Kennedy. The idea within the publications that can be found in magazines such as The New York Times Magazine, U.S. News and World Report and has appeared on television and radio, is going back to the roots of Native culture and tradition to help solve modern-day problems for all people. To Think Indian is to combine the knowledge of the past with the technology of today to help in making a better world for Indian Country as well as for the entire world.
Read more about this topic: American Indian College Fund
Famous quotes containing the words present, public, service and/or campaigns:
“We should be blessed if we lived in the present always, and took advantage of every accident that befell us, like the grass which confesses the influence of the slightest dew that falls on it; and did not spend our time in atoning for the neglect of past opportunities, which we call doing our duty.”
—Henry David Thoreau (1817–1862)
“Texas is a heaven for men and dogs but hell for women and oxen.”
—Administration in the State of Texa, U.S. public relief program (1935-1943)
“Whatever events in progress shall disgust men with cities, and infuse into them the passion for country life, and country pleasures, will render a service to the whole face of this continent, and will further the most poetic of all the occupations of real life, the bringing out by art the native but hidden graces of the landscape.”
—Ralph Waldo Emerson (1803–1882)
“That food has always been, and will continue to be, the basis for one of our greater snobbisms does not explain the fact that the attitude toward the food choice of others is becoming more and more heatedly exclusive until it may well turn into one of those forms of bigotry against which gallant little committees are constantly planning campaigns in the cause of justice and decency.”
—Cornelia Otis Skinner (1901–1979)