Albuquerque Dukes - Team Name and Logo

Team Name and Logo

The Dukes' logo depicted a smiling cartoon version of a Spanish conquistador. That, and the team name reflecting Spanish nobility, likely reflect New Mexico's history as the earliest center of Spanish colonization in the present-day United States. It is generally believed that the city of Albuquerque was named in honor of Don Francisco Fernández de la Cueva, viceroy of New Spain from 1653 to 1660. One of de la Cueva's aristocratic titles was Duke of Alburquerque, referring to the Spanish town of Alburquerque. Thus, the moniker "Dukes" commemorated the original Duke of Alburquerque, for whom the city of Albuquerque is named..

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