Criticism
With the initial launch of the service, complaints were rampant regarding the cost of the set-top-box (about $300), and then the added cost for users to purchase video content. Users would be able to buy or rent video content which would then be downloaded to their player for viewing. Akimbo would purchase the rights to provide content from content providers, then allow the content providers to set the cost of their content. This resulted in erratic pricing and exorbitant costs for users, as content owners would often set prices of 5-9 dollars for a 30 minute show, and load the show with commercials.
Akimbo also struggled with video quality, using Windows Media as the video type. Videos often were encoded in standard definition with the audio and video out of sync, audio cutting out part way through a video, and or pixelation and distortion to the video.
About a month after launching the Akimbo service, the company had about 120 active set-top boxes, about 60 of which were being used by employees and/or investors. On average only about 20 of those 120 players downloaded any content during a month. At the time when the company began its first round of lay-offs, about a year and a half after the initial launch, the number of users had grown to only about 140.
Read more about this topic: Akimbo (on-demand Service)
Famous quotes containing the word criticism:
“The critic lives at second hand. He writes about. The poem, the novel, or the play must be given to him; criticism exists by the grace of other men’s genius. By virtue of style, criticism can itself become literature. But usually this occurs only when the writer is acting as critic of his own work or as outrider to his own poetics, when the criticism of Coleridge is work in progress or that of T.S. Eliot propaganda.”
—George Steiner (b. 1929)
“To be just, that is to say, to justify its existence, criticism should be partial, passionate and political, that is to say, written from an exclusive point of view, but a point of view that opens up the widest horizons.”
—Charles Baudelaire (1821–1867)
“I consider criticism merely a preliminary excitement, a statement of things a writer has to clear up in his own head sometime or other, probably antecedent to writing; of no value unless it come to fruit in the created work later.”
—Ezra Pound (1885–1972)