Popular Culture
- The pharmaceutical company Sunovion markets its sleep medication Lunesta incorporating the Luna moth (supposedly suggesting the drug will bring "deep, childlike sleep", according to one commentator) in an ad campaign that had the highest advertising recall of any drug ad in 2007 and had cost the company $250 million in one single year.
Read more about this topic: Actias Luna
Famous quotes containing the words popular culture, popular and/or culture:
“Popular culture entered my life as Shirley Temple, who was exactly my age and wrote a letter in the newspapers telling how her mother fixed spinach for her, with lots of butter.... I was impressed by Shirley Temple as a little girl my age who had power: she could write a piece for the newspapers and have it printed in her own handwriting.”
—Adrienne Rich (b. 1929)
“But popular rage,
Hysterica passio dragged this quarry down.
None shared our guilt; nor did we play a part
Upon a painted stage when we devoured his heart.”
—William Butler Yeats (1865–1939)
“Our culture has become something that is completely and utterly in love with its parent. It’s become a notion of boredom that is bought and sold, where nothing will happen except that people will become more and more terrified of tomorrow, because the new continues to look old, and the old will always look cute.”
—Malcolm McLaren (b. 1946)