Uncle Ben's Promotion
In March 2007, Uncle Ben's image was "promoted" to the "chairman of the board" by a new advertising campaign designed to distance the brand from its iconography depicting a slave.
Read more about this topic: Uncle Ben's Rice
Famous quotes containing the words uncle and/or promotion:
“My uncle Toby had scarce a heart to retalliate upon a fly.
Go,—says he, one day at dinner, to an over-grown one which had buzz’d about his nose ... go poor Devil, get thee gone, why should I hurt thee?—This world surely is wide enough to hold both thee and me.”
—Laurence Sterne (1713–1768)
“I am asked if I would not be gratified if my friends would procure me promotion to a brigadier-generalship. My feeling is that I would rather be one of the good colonels than one of the poor generals. The colonel of a regiment has one of the most agreeable positions in the service, and one of the most useful. “A good colonel makes a good regiment,” is an axiom.”
—Rutherford Birchard Hayes (1822–1893)