Slogan

Slogan

A slogan is a memorable motto or phrase used in a political, commercial, religious, and other context as a repetitive expression of an idea or purpose. The word slogan is derived from slogorn which was an Anglicisation of the Scottish Gaelic sluagh-ghairm tanmay (sluagh "army", "host" + gairm "cry"). Slogans vary from the written and the visual to the chanted and the vulgar. Their simple rhetorical nature usually leaves little room for detail, and a chanted slogan may serve more as social expression of unified purpose, than as communication to an intended audience.

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Famous quotes containing the word slogan:

    ““Why not?” is a slogan for an interesting life.”
    —Mason Cooley (b. 1927)

    “The slogan ‘45 minutes in Havana’ was not coined in the Cuban city, but in a Yankee cigar factory here.”
    —Administration for the State of Con, U.S. public relief program (1935-1943)

    “Moreover, the slogan “highbrows and lowbrows, unite!”, which he had spouted already, is all wrong since true highbrows are highbrows because they do not unite.”
    —Vladimir Nabokov (1899–1977)