The Rolling Rock Town Fair was an annual alternative rock music festival and tour sponsored by Rolling Rock beer of Latrobe, Pennsylvania. The event was created and produced by Executive Producer, Andrew Cohen and Darin Wolf, then Director of Marketing for Rolling Rock.
Starting in 2000, the event featured such groups as the Red Hot Chili Peppers, Moby, and Fuel. The 2001 lineup featured the Stone Temple Pilots, Live, Deftones, Incubus, Staind, Oleander and Tantric. The 2002 show included Godsmack, Outkast, Nickelback, P.O.D., Alien Ant Farm, Sevendust, Default, Injected, and Tommy Lee.
For the 2003 show, the location was moved from the Westmoreland County Fairground in Greensburg, Pennsylvania to Heinz Field in Pittsburgh, and included Blink-182, Puddle of Mudd, 311, Def Leppard, Sum 41, Saliva and Trapt.
In 2004, the festival became a tour, with additional performances at non-traditional venues such as Suffolk Downs in Boston, Penn's Landing in Philadelphia and Seattle's King County Fairgrounds, with performances by Velvet Revolver, Staind, N*E*R*D, Disturbed, the Crystal Method, Sevendust, Hoobastank, Three Days Grace, Finch and Finger Eleven.
For 2005, the event was scaled back to its roots, with a sole performance in Western Pennsylvania at Jennerstown Speedway in Jennerstown, Pennsylvania. The event featured many Pennsylvania-based bands such as The Clarks, Live, Rusted Root, The Juliana Theory, and Bloodhound Gang.
Rolling Rock did not continue the event in 2006, after making a deal to sponsor a series of concerts by Steven Van Zandt.
Famous quotes containing the words rolling, rock, town and/or fair:
“... in the cities there are thousands of rolling stones like me. We are all alike; we have no ties, we know nobody, we own nothing. When one of us dies, they scarcely know where to bury him.... We have no house, no place, no people of our own. We live in the streets, in the parks, in the theatres. We sit in restaurants and concert halls and look about at the hundreds of our own kind and shudder.”
—Willa Cather (1873–1947)
“Under that rock that holds
the first swift kiss
of the spring-sun’s white, incandescent breath,
I’d seek
you flowers.”
—Hilda Doolittle (1886–1961)
“Hey, you dress up our town very nicely. You don’t look out the Chamber of Commerce is going to list you in their publicity with the local attractions.”
—Robert M. Fresco, and Jack Arnold. Dr. Matt Hastings (John Agar)
“Why should not our whole life and its scenery be actually thus fair and distinct? All our lives want a suitable background. They should at least, like the life of the anchorite, be as impressive to behold as objects in a desert, a broken shaft or crumbling mound against a limitless horizon.”
—Henry David Thoreau (1817–1862)