Concepts
Reputation management is the practice of monitoring the reputation of an individual or brand, addressing contents which are damaging to it, and using customer feedback to get feedback or early warning signals to reputation problems. Most of reputation management is focused on pushing down negative search results. Reputation management may attempt to bridge the gap between how a company perceives itself and how others view it.
Online reputation management is the practice of monitoring the Internet reputation of a person, brand or business, with the goal of emphasizing positive coverage rather than negative reviews or feedback. Prior to a July 2007 story in the Washington Post the term online reputation management was unknown. Reputation management for individuals maybe referred as online identity management (OIM), online image management, online personal branding or personal reputation management (PRM).
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Famous quotes containing the word concepts:
“Germany collapsed as a result of having engaged in a struggle for empire with the concepts of provincial politics.”
—Albert Camus (1913–1960)
“When you have broken the reality into concepts you never can reconstruct it in its wholeness.”
—William James (1842–1910)
“Once one is caught up into the material world not one person in ten thousand finds the time to form literary taste, to examine the validity of philosophic concepts for himself, or to form what, for lack of a better phrase, I might call the wise and tragic sense of life.”
—F. Scott Fitzgerald (1896–1940)