Concepts
Reputation management is the practice of monitoring the reputation of an individual or brand, addressing contents which are damaging to it, and using customer feedback to get feedback or early warning signals to reputation problems. Most of reputation management is focused on pushing down negative search results. Reputation management may attempt to bridge the gap between how a company perceives itself and how others view it.
Online reputation management is the practice of monitoring the Internet reputation of a person, brand or business, with the goal of emphasizing positive coverage rather than negative reviews or feedback. Prior to a July 2007 story in the Washington Post the term online reputation management was unknown. Reputation management for individuals maybe referred as online identity management (OIM), online image management, online personal branding or personal reputation management (PRM).
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Famous quotes containing the word concepts:
“Science is a dynamic undertaking directed to lowering the degree of the empiricism involved in solving problems; or, if you prefer, science is a process of fabricating a web of interconnected concepts and conceptual schemes arising from experiments and observations and fruitful of further experiments and observations.”
—James Conant (18931978)
“During our twenties...we act toward the new adulthood the way sociologists tell us new waves of immigrants acted on becoming Americans: we adopt the host cultures values in an exaggerated and rigid fashion until we can rethink them and make them our own. Our idea of what adults are and what were supposed to be is composed of outdated childhood concepts brought forward.”
—Roger Gould (20th century)
“Once one is caught up into the material world not one person in ten thousand finds the time to form literary taste, to examine the validity of philosophic concepts for himself, or to form what, for lack of a better phrase, I might call the wise and tragic sense of life.”
—F. Scott Fitzgerald (18961940)