Public

Public

In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.

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Famous quotes containing the word public:

    First in booze, first in shoes, and last in the American League.
    —Administration in the State of Miss, U.S. public relief program (1935-1943)

    I did not find Liverpool ugly. Her stately public buildings, broad streets, public squares, and noble statues redeem her from the charge.
    M. E. W. Sherwood (1826–1903)

    screenwriter
    Tony Pastor, the pioneer of vaudeville, played the theater in 1876.... He had been preceded by P.T. Barnum, and an occasional performer such as Professor Simmons, “Great, Weird, Wondrous, and Invincibly Incomprehensible ... Basiliconthamaturgist.”
    State of Utah, U.S. public relief program (1935-1943)