Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“Why needs a man be rich? Why must he have horses, fine garments, handsome apartments, access to public houses, and places of amusement? Only for want of thought.”
—Ralph Waldo Emerson (1803–1882)
“It is sometimes called the City of Magnificent Distances, but it might with greater propriety be termed the City of Magnificent Intentions.... Spacious avenues, that begin in nothing, and lead nowhere; streets, mile-long, that only want houses, roads, and inhabitants; public buildings that need but a public to be complete; and ornaments of great thoroughfares, which only lack great thoroughfares to ornament—are its leading features.”
—Charles Dickens (1812–1870)
“The story is told of a man who, seeing one of the thoroughbred stables for the first time, suddenly removed his hat and said in awed tones, “My Lord! The cathedral of the horse.””
—For the State of Kentucky, U.S. public relief program (1935-1943)