Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“According to legend, Dr. Sappington purchased his coffin several years before his death and kept it under his bed, with apples and nuts in it for his visiting grandchildren.”
—Administration in the State of Miss, U.S. public relief program (1935-1943)
“The public is one thing, Jack, and the people another.”
—Herman Melville (1819–1891)
“The more you stay in this kind of job, the more you realize that a public figure, a major public figure, is a lonely man.”
—Richard M. Nixon (1913–1995)