Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“You know, he wanted to shoot the Royal Family, abolish marriage, and put everybody who’d been to public school in a chain gang. Yeah, he was a idealist, your dad was.”
—David Mercer, British screenwriter, and Karel Reisz. Mrs. Dell (Irene Handl)
“Public morning diversions were the last dissipating habit she obtained; but when that was accomplished, her time was squandered away, the power of reflection was lost, [and] her ideas were all centered in dress, drums, routs, operas, masquerades, and every kind of public diversion. Visionary schemes of pleasure were continually present to her imagination, and her brain was whirled about by such a dizziness that she might properly be said to labor under the distemper called the vertigo.”
—Sarah Fielding (1710–1768)
“What the public criticizes in you, cultivate. It is you.”
—Jean Cocteau (1889–1963)