Plymouth Breeze - Features

Features

As part of Chrysler's new marketing strategy which addressed concerns that its brands were treading into each other's marketing territory, Plymouth, as Chrysler Corporation's low-price brand for essentially its entire existence, was to focus exclusively on value. As a result, the Breeze (as well as the base model Stratus) filled the position as the entry-level JA car. Due to this, the Breeze lacked certain features including an available V6 engine, alloy wheels, leather interior, body-colored door handles, fog lights, and Chrysler's Autostick transmission, all of which were offered on the Stratus and Cirrus.

The Plymouth Breeze came only as one basic model. Equipped nearly identically to a base model Dodge Stratus, the Breeze came standard with the 2.0 L I4 engine, five-speed manual transmission, 14-inch wheel covers, air conditioning, and driver and front-passenger air bags. In light of this, the Breeze was still available with many options, such as a four-speed automatic transmission, anti-lock brakes, a tilt steering wheel, cruise control, power windows, power door locks, power mirrors, and a sunroof. Additionally, 1998 and 1999 Breezes offered an "Expresso Package". Similar to Expresso packages offered on the Voyager and Neon, content included special badging, unique wheel covers, upgraded audio system, and premium interior cloth in unique "Rhythm" pattern.

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