Pears Soap

Pears Soap

Pears transparent soap is a brand of soap first produced and sold in 1789 by Andrew Pears at a factory just off Oxford Street in London, England. It was the world's first transparent (actually translucent) soap. Under the stewardship of Thomas J. Barratt, A. & F. Pears Ltd. company initiated a number of innovations in sales and marketing. According to Unilever records, Pears Soap was the world's first registered brand and is therefore the world's oldest continuously existing brand.

Read more about Pears Soap:  History, Manufacture, Marketing

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