Product Ranges
Morrisons stocks thousands of lines which sold as their "Own Brand" goods. These include:
- M Savers: An economy brand which sells items ranging from food and drink to toiletries, etc.
- M Kitchen: A range which comprises fresh sauces, soups and ready meals to cater for many different types of customer.
- M Kitchen: Fresh Ideas
- M Kitchen: Bistro
- M Kitchen: Takeaway
- 'M' products - the retailer's main range of own-brand products.
- NuMe: A healthy eating range which consists of 315 new chilled, frozen and ambient products.
- M Signature: A high end, premium range which replaces the Safeway-inherited 'The Best' range.
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