Media of Sweden - Television

Television

Main article: Television in Sweden

Television trials from the Royal Institute of Technology started in 1954. Broadcasts officially started in 1956. The broadcasts were made by the public broadcaster Sveriges Radio. When a second channel, TV2, started in 1969 it was broadcast by the same company, but the two channels were supposed to compete against each other. Since SR was split into four different companies in the late 70s, the television broadcasting has been the responsibility of Sveriges Television (SVT).

SVT and its two channels dominated television for a long time. In 1987 the first commercial channel, TV3 was started, broadcasting from London via satellite. In connection with the loosening up of the State media monopoly there was a debate regarding how to preserve the media monopoly, with Social Democratic parliamentarian Maj Britt Theorin proposing that private ownership of satellite dishes be prohibited in Sweden.

In the early 1990s, TV4 became the first commercial channel to be allowed to join the national terrestrial broadcasting network, run by Teracom. Sveriges Television is funded by a fee—fixed by Parliament and collected by the Kiruna-based Receiving Licence Agency, Radiotjänst i Kiruna AB—and is regulated, together with TV4, by the Swedish Broadcasting Commission.

Sweden was an early adopter of digital terrestrial television, officially launching it in April 1999. The analogue shutdown of the SVT and TV4 signals started in September 2005 and was completed in late 2007.

Four companies and five channels dominate the Swedish television viewing:

  • SVT with SVT1 and SVT2
  • TV4 Gruppen with TV4 (owned by Bonnier)
  • Viasat with TV3 (owned by Modern Times Group)
  • SBS Broadcasting Group with Kanal 5 (owned by ProSiebenSat.1 Media)

The prospect of the digital shutdown has caused SVT and TV4 to start several new channels. SVT have SVT24, SVTB and Kunskapskanalen. TV4 have started lots of channels, including TV4 Plus, TV4 Film, TV400 and TV4 Fakta. Channels owned by Viasat include TV6 and TV8. Other channels such as Eurosport, Discovery Channel, MTV Sweden and Disney Channel Scandinavia also have a relatively strong position in Sweden.

Two dominating networks of premium content exists: TV1000 and Viasat Sport, owned by Viasat, and C More Entertainment owned by TV4 Gruppen (using the Canal+ brand).

The main pay television distributors are: Com Hem (cable), Boxer (terrestrial), Viasat (satellite) and Canal Digital (satellite). There are also several smaller cable networks, most notably Tele2Vision and Telia Digital-tv. As of 2006, it is estimated that 50 percent of the households receive their television signals from a cable network, 30 percent from a regular aerial and 20 percent using a satellite dish.

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