History
The two podcast hosts learned about podcasting in 2005 and decided that this could be a way to disseminate their knowledge about effective management. Auzenne said he didn’t want to create a model where he would only give away half of a solution and then require the audience to pay for the rest of the solution. The co-founders believe they can change the world by changing management, and that the way to change it is one manager at a time. A while after starting with the weekly free podcasts, both hosts completely dedicated their work time, founded a company for Manager Tools, and started more related activities like selling transcripts of the podcasts on-line through membership and organizing public and in-company conferences to practice the Manager Tools. All of their business, every single piece, comes from people who have listened to their podcast.
Manager Tools LLC employs 5 people full-time (in 2012).
The first Manager Tools podcast was published on June 26, 2005.
The first Career Tools podcast was published on December 4, 2008.
The first live podcast was recorded with an audience after a conference and was published on October 31, 2010.
The 500th podcast was published on January 1, 2012.
The podcasts uses no advertisement and most incoming links on the internet are from comments by passionate users. The tools they teach are now also being cited by education institutions. Host also have done talks in prestige Schools like Robert R. McCormick School of Engineering and Applied Science and Kellogg School of Management Most of the podcast increase in the number of listeners comes from personal recommendations as well as the effect of the Podcast Awards
Manager Tools podcast: Every Manager Effective and Career Tools podcast: Every Professional Productive are trademarks of Manager Tools LLC since September,2012
Read more about this topic: Manager Tools Podcast
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