Direct Services
On 3 October 2006, the Partnership launched a direct services company named Greenbee. Greenbee provided travel, leisure and financial services. Initially, the company offered home, travel, wedding and events insurance as well as a travel and tickets service. It subsequently expanded to offer other services including car and pet insurance, insurance for second homes and broadband Internet access. In late 2010 Greenbee was absorbed into the John Lewis brand and insurance services are now offered under the John Lewis Insurance brand. Broadband and telephone services will continue to be provided by John Lewis.
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