Interactive customer evaluation (ICE) is commonly implemented in web based applications. Its purpose is to provide feedback. The term does not refer to a commercial application.
The interactive customer evaluation (ICE) system is a web-based tool that collects feedback on web applications, computer software, or other services provided by a company or organization. The ICE system allows customers to submit online comment cards to rate the service providers they have encountered. It is designed to improve customer service by allowing managers to monitor the satisfaction levels of services provided through reports and customer comments. ICE provides the following benefits:
- Allows customers to quickly and easily provide feedback to service provider managers.
- Gives leadership timely data on service quality.
- Allows managers to benchmark the performance of their service providers against other organizations.
- Encourages communication across organizations by comparing best practices to increase performance results.
- Saves money
Read more about Interactive Customer Evaluation: Typical ICE, Advanced ICE, ICE Response
Famous quotes containing the words customer and/or evaluation:
“The customer is the immediate jewel of our souls. Him we flatter, him we feast, compliment, vote for, and will not contradict.”
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