Implementation Intention - History

History

Research has indicated that general goal intentions (e.g., "I strongly intend to reach X") only explain 20-30% of the variance of behavioral change. After all, past behavior still tend to be a better predictor for people's future behavior compared to goal intentions (Gollwitzer,1999).

Various variables determine the success of goal attainment such as the framing of goal setting. For example, goals that are set in a challenging, specific way lead to greater success than goals that are set in a challenging but vague way (Locke&Latham, 1990). On the basis of these findings, the strategy of implementation intentions has been developed.

Read more about this topic:  Implementation Intention

Famous quotes containing the word history:

    The principal office of history I take to be this: to prevent virtuous actions from being forgotten, and that evil words and deeds should fear an infamous reputation with posterity.
    Tacitus (c. 55–c. 120)

    To a surprising extent the war-lords in shining armour, the apostles of the martial virtues, tend not to die fighting when the time comes. History is full of ignominious getaways by the great and famous.
    George Orwell (1903–1950)

    I believe my ardour for invention springs from his loins. I can’t say that the brassiere will ever take as great a place in history as the steamboat, but I did invent it.
    Caresse Crosby (1892–1970)