Decline in Popularity and Later Years
As other nascent hip-hop groups patterned themselves after Herc and La Rock and improved on their formula, the popularity of Herc and the Herculoids began to wane as early as 1977.
After Kool Herc was stabbed at a party, La Rock went looking to kill the perpetrator, who was part of the Executive Playhouse crew. He found the man's friends in a Bronx pool hall, but they had already moved their friend down south to avoid a confrontation. After this incident, La Rock decided to step away from hip hop and let the younger generation move in. Since he'd had a long run lasting several years of being on top of the Bronx hip hop scene, La Rock didn't want to continue if murder was going to continue to be part of the game. Also his son, Dante La Rock, had just been born, and he needed to spend more time at home.
Gary Harris, an employee of the first hip-hop record label, Sugar Hill, noted that "people respected Herc and Coke, but by the early eighties those guys were like specters—they just weren’t visible on the scene anymore." In contrast to other early Bronx hip-hop artists like Afrika Bambaataa and Grandmaster Flash, Coke La Rock—like his partner Kool Herc—never achieved any recording success (indeed he did not record at all). However, late 2008 saw the release of what was deemed the first ever recording featuring La Rock, a song titled "Hello – Merry Christmas Baby!" which was released by Sedgwick & Cedar as part of a special holiday compilation to pay homage to the birthplace of hip-hop.
La Rock's place in hip-hop history was arguably immortalized in the legendary 1986 Boogie Down Productions song "South Bronx" (the opening salvo of the so-called "Bridge Wars") wherein KRS-One raps:
Now way back in the days when hip-hop began
With Coco La Rock, Kool Herc, and then Bam
Coke La Rock had no association with, nor relation to, KRS-One's DJ at the time, Scott La Rock. Nor did Coke La Rock and another influential old-school MC, T La Rock, know one another in the early days of hip-hop, and thus the name similarity is coincidental.
In 2010, at the 23rd High Times Cannabis Cup, Coke La Rock was inducted into the Counterculture Hall of Fame.
Read more about this topic: Coke La Rock
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