Captain Zig-Zag
The character portrayed on the front of Zig-Zag products, colloquially known as the "Zig-Zag man", originates from a folk story about a Zouave in the battle of Sevastopol. When the soldier's clay pipe was destroyed by a bullet, he attempted to roll his tobacco using a piece of paper torn from his bag of gunpowder.
In an advertising campaign in the 1960s, Zig-Zag published leaflets with the Zouave facing the viewer (much like Uncle Sam) and the caption, "Captain Zig-Zag wants YOU!"
Read more about this topic: Zig-Zag (company)
Famous quotes containing the words captain, zig-zag:
“The curse of hell upon the sleek upstart
That got the Captain finally on his back
And took the red red vitals of his heart
And made the kites to whet their beaks clack clack.”
—John Crowe Ransom (1888–1974)
““If little planned is little sinned
But little need the grave distress.
What’s dying but a second wind?
How but in zig-zag wantonness
Could trumpeter Michael be so brave?””
—William Butler Yeats (1865–1939)