Revitalization of British Art Scene
The Young British Artists revitalised (and in some cases spawned) a whole new generation of contemporary commercial galleries such as Karsten Schubert, Sadie Coles, Victoria Miro, Maureen Paley's Interim Art, and Jay Jopling's White Cube. The spread of interest improved the market for contemporary British art magazines through increased advertising and circulation. Frieze launched in 1991 embraced the YBAs from the start while established publications such as Art Monthly, Art Review, Modern Painters and Contemporary Art were all re-launched with more focus on emerging British artists.
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