History
When Safeway was taken over by West Yorkshire-based Morrisons in 2004, commentators in the London press noted the amount of shelf space in one former Safeway store that was suddenly given over to Yorkshire Tea.
In 2009, the Prince of Wales granted Yorkshire Tea a Royal Warrant.
Until 2011 Taylor’s of Harrogate supplied the tea free to branches of the WI (Women's Institute). The company has also sponsored ITV1's Yorkshire-based Heartbeat from 1998–2001.
For several years now, Yorkshire Tea has sponsored Wallace and Gromit's Children's Foundation and the company has played a key part in supporting the charity's annual tea party for fundraising towards children's hospitals and hospices. Posters advertising the tea party also, currently, show Wallace and Gromit drinking Yorkshire Tea.
Read more about this topic: Yorkshire Tea
Famous quotes containing the word history:
“The best history is but like the art of Rembrandt; it casts a vivid light on certain selected causes, on those which were best and greatest; it leaves all the rest in shadow and unseen.”
—Walter Bagehot (1826–1877)
“... in a history of spiritual rupture, a social compact built on fantasy and collective secrets, poetry becomes more necessary than ever: it keeps the underground aquifers flowing; it is the liquid voice that can wear through stone.”
—Adrienne Rich (b. 1929)
“Anything in history or nature that can be described as changing steadily can be seen as heading toward catastrophe.”
—Susan Sontag (b. 1933)