Programming
World Christian Broadcasting’s approach to programming is different from many religious broadcasters. There is no preaching or regular minister on the programs. Most of the hour is filled with popular music, news commentary, health and family tips, travelogues, and other family-friendly programming. Interspersed throughout the hour are teaching segments with Gospel messages or Biblical topics. Most of the air staff are journalists or broadcasters by training. Programs are culturally sensitive and geared toward a secular audience, although Christian listeners may also enjoy the content. Some segments focus on hymns but most of the music is secular and is checked for lyrical content so that it is wholesome and positive. Every hour also includes an announcement encouraging listeners to write for their very own copy of the Bible.
KNLS never asks listeners to send money to support the station. World Christian Broadcasting is funded by interested individuals, churches and other groups. Also, the Bibles and other materials that listeners can request are sent free of charge.
KNLS is currently on the air a total of 20 hours each day: ten hours in Mandarin; six in Russian and four in English. All programming is produced at the station’s Operations Center in a suburb of Nashville, Tennessee. Programs are presented in a magazine-style format and provide Bible and religious teaching segments and reports about life in America as well as music. The station receives messages each month via email and postal mail from all over the world.
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—Melinda M. Marshall (20th century)