Word Superiority Effect - The Adverse Word Superiority Effect

The Adverse Word Superiority Effect

One of the findings of the Johnston and McClelland report was that the WSE does not occur inevitably whenever we compare a word and a nonword. Rather, it depends somewhat upon the strategies that readers use during a task. If readers paid more attention to the letter in a particular position, they would experience the adverse word superiority effect. This is because the reader would no longer have the benefit of having the word detector level activated with as much weight if they neglected to focus on the full word.

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