Marketing Activities
The Woodford Reserve Distillery offers tours and is part of the American Whiskey Trail and the Kentucky Bourbon Trail.
In a contract arrangement with Churchill Downs, Woodford Reserve is declared the "Official Bourbon of the Kentucky Derby." To raise money for charity, Woodford Reserve creates a special, limited-quantity $1,000 Mint Julep cocktail that is sold to patrons on Derby Day.
Read more about this topic: Woodford Reserve
Famous quotes containing the word activities:
“Minds do not act together in public; they simply stick together; and when their private activities are resumed, they fly apart again.”
—Frank Moore Colby (18651925)