Morris
Wolseley's business was purchased personally by William Morris, later Viscount Nuffield for £730,000 in February 1927 using his own money. Other bidders included General Motors and the Austin Motor Company. Herbert Austin, the founder, was said to have been very distressed he was unable to buy it. Morris incorporated a new company, Wolseley Motors (1927) Limited, later permitted to remove the (1927), and consolidated its production at the sprawling Ward End Works in Birmingham. Morris transferred Wolseley to his Morris Motors Limited in 1935 and Wolseley models soon became based on Morris designs. It joined Morris, MG and later Riley/Autovia in what was later promoted as the Nuffield Organisation
Read more about this topic: Wolseley Motor Company
Famous quotes containing the word morris:
“If you want a golden rule that will fit everything, this is it: Have nothing in your houses that you do not know to be useful or believe to be beautiful.”
—William Morris (1834–1896)
“Dreamer of dreams, born out of my due time,
Why should I strive to set the crooked straight?
Let it suffice me that my murmuring rhyme
Beats with light wing against the ivory gate,”
—William Morris (1834–1896)
“The city is not a concrete jungle, it is a human zoo.”
—Desmond Morris (b. 1928)