Incentives
Wilkinson has launched a Saving Stamp Scheme across all its stores. Although not an unusual practice in the retail market, it is unique to Wilkinson because it has never launched any kind of loyalty or saving incentives in the past, preferring to concentrate on its 'Everytime' value promise. This is no longer available in Wilkinson stores, as it was replaced with saver cards.
Employees of the company are offered a 13% discount at all Wilkinson Stores after four weeks' service, as well as the same discount on products available on web site.
Wilkinson stores also donate 1% of their annual profits to charitable causes.
Read more about this topic: Wilkinson (retailer)
Famous quotes containing the word incentives:
“Perestroika basically is creating material incentives for the individual. Some of the comrades deny that, but I can’t see it any other way. In that sense human nature kinda goes backwards. It’s a step backwards. You have to realize the people weren’t quite ready for a socialist production system.”
—Gus Hall (b. 1910)