Poast Trading
In 1960, Lillian Titel and others suggested that Wigwam should open its own distributing company to cut costs for Wigwam. So that same year they opened Poast Trading. “Poast” is an acronym for each of the partners at the time: Powell, Ortman, Adler, Shelby, and Titel. Poast trading was a financially lucrative move.
Read more about this topic: Wigwam Stores Inc.
Famous quotes containing the word trading:
“His farm was “grounds,” and not a farm at all;
His house among the local sheds and shanties
Rose like a factor’s at a trading station.”
—Robert Frost (1874–1963)