Commercial Performance
Anxious for Marvin product, Balk got Motown's sales vice president Barney Ales to release the song, releasing it on January 17, 1971, sending 100,000 copies of the song to radio stations across the country. The initial success of this led to a further 100,000 to reach demand, selling over 200,000 copies within a week. The song was issued without Gordy's knowledge. The song eventually became a huge success, reaching the top of the charts within a month in March of the year, staying at number-one for five weeks on the Billboard R&B charts and one week at number-one on the Cashbox pop chart, while reaching number-two on the Billboard Hot 100. The song eventually sold more than two million copies, becoming then the fastest-selling Motown single to date at the time. The song's success forced Gordy to allow Gaye to produce his own music, giving him an ultimatum to complete an album by the end of March, later resulting in the What's Going On album itself.
Read more about this topic: What's Going On (song)
Famous quotes containing the words commercial and/or performance:
“I do seriously believe that if we can measure among the States the benefits resulting from the preservation of the Union, the rebellious States have the larger share. It destroyed an institution that was their destruction. It opened the way for a commercial life that, if they will only embrace it and face the light, means to them a development that shall rival the best attainments of the greatest of our States.”
—Benjamin Harrison (1833–1901)
“Just as the performance of the vilest and most wicked deeds requires spirit and talent, so even the greatest demand a certain insensitivity which under other circumstances we would call stupidity.”
—G.C. (Georg Christoph)