Studios
Based at purpose-built studios at Derry's Cross in Plymouth, with a London office (sited at various locations including New Bond Street, Marble Arch and Sloane Square) and a sales office in Bristol.
The Derry's Cross studios were designed by the architects Treadgold and Elsey, who had previously designed the TWW Studios at Pontcanna, Cardiff and Arno's Court, Bristol (Howett 1994).
During Westward's tenure, Derry's Cross boasted three studios. Studio 1 was 2,500 sq ft (230 m2), Studio 2 was 400 sq ft (37 m2) and used for news, sport and interview programmes and an announcer's studio was located beside Master control.
The studios were originally fitted out by Marconi, using top of the range studio equipment. Westward engineer Peter Rodgers recalled "From the start, where we could afford it, we bought the best" (Howett 1994). By the time Westward began broadcasting Derry's Cross had cost Westward over £500,000, with the company committed to spending another £20,000 on the studios by April 1962.
In 1981 the studios (along with the company) were purchased by TSW; in 1993 the building was sold to a firm of solicitors and converted into offices. In 2010 the buildings were demolished to make way for a new retail development.
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