History
The first attempt to create a weather beacon as a form of advertising was from Douglas Leigh, who, in 1941, arranged a lighting scheme for the Empire State Building to display a weather forecast code with a decoder to be packaged with Coca-Cola bottles. The plan was never implemented because of the attack on Pearl Harbor later that year. Mr. Leigh resurrected his idea in Minneapolis in October 1949 with the Northwestern National Bank Weatherball.
In Australia, the Mutual Life and Citizens insurance company installed weather beacons atop its buildings in 1957 and '58.
Weather beacons were most popular during the 1950s and '60s.
Read more about this topic: Weather Beacon
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“Books of natural history aim commonly to be hasty schedules, or inventories of God’s property, by some clerk. They do not in the least teach the divine view of nature, but the popular view, or rather the popular method of studying nature, and make haste to conduct the persevering pupil only into that dilemma where the professors always dwell.”
—Henry David Thoreau (1817–1862)
“Humankind has understood history as a series of battles because, to this day, it regards conflict as the central facet of life.”
—Anton Pavlovich Chekhov (1860–1904)
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—Jimmy Carter (James Earl Carter, Jr.)