History
The first attempt to create a weather beacon as a form of advertising was from Douglas Leigh, who, in 1941, arranged a lighting scheme for the Empire State Building to display a weather forecast code with a decoder to be packaged with Coca-Cola bottles. The plan was never implemented because of the attack on Pearl Harbor later that year. Mr. Leigh resurrected his idea in Minneapolis in October 1949 with the Northwestern National Bank Weatherball.
In Australia, the Mutual Life and Citizens insurance company installed weather beacons atop its buildings in 1957 and '58.
Weather beacons were most popular during the 1950s and '60s.
Read more about this topic: Weather Beacon
Famous quotes containing the word history:
“Social history might be defined negatively as the history of a people with the politics left out.”
—G.M. (George Macaulay)
“When we of the so-called better classes are scared as men were never scared in history at material ugliness and hardship; when we put off marriage until our house can be artistic, and quake at the thought of having a child without a bank-account and doomed to manual labor, it is time for thinking men to protest against so unmanly and irreligious a state of opinion.”
—William James (18421910)
“Let us not underrate the value of a fact; it will one day flower in a truth. It is astonishing how few facts of importance are added in a century to the natural history of any animal. The natural history of man himself is still being gradually written.”
—Henry David Thoreau (18171862)