Sports Programming
WCHL is best known as the flagship station of North Carolina Tar Heels football and basketball. Vilcom was the rights holder for Tar Heel sports until selling them to Learfield Communications in the early 21st century, and Heavner was Woody Durham's color commentator on Tar Heel broadcasts for 18 years. For over 30 years, Ron Stutts has hosted an hourlong pregame show prior to the Tar Heel Sports Network beginning its coverage.
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Famous quotes containing the words sports and/or programming:
“The whole idea of image is so confused. On the one hand, Madison Avenue is worried about the image of the players in a tennis tour. On the other hand, sports events are often sponsored by the makers of junk food, beer, and cigarettes. What’s the message when an athlete who works at keeping her body fit is sponsored by a sugar-filled snack that does more harm than good?”
—Martina Navratilova (b. 1956)
“If there is a price to pay for the privilege of spending the early years of child rearing in the driver’s seat, it is our reluctance, our inability, to tolerate being demoted to the backseat. Spurred by our success in programming our children during the preschool years, we may find it difficult to forgo in later states the level of control that once afforded us so much satisfaction.”
—Melinda M. Marshall (20th century)