Current Programming
WBAP features local programming beginning with "The WBAP Morning News" during morning drive, 5:00 A.M. to 9:00 A.M., and is hosted by Hal Jay and Brian Estridge, news anchor Carla Marion, Steve Lamb with sports, and husband and wife traffic reporters Monty Cook and Laura Houston. The 8:30 A.M to 11:00 A.M. time slot features a Ben Ferguson, a political talk show. The station then relies on syndicated programming until 8:00 P.M. carrying The Rush Limbaugh Show (11:00 A.M. to 2:00 P.M.), The Sean Hannity Show (2:00 P.M. to 5:00 P.M.) and The Mark Levin Show (5:00 P.M. to 8:00 P.M.), all in their entirety and live. The final 4 hours between 8:00 P.M. to midnight is filled with a local talk show hosted by Chris Krock.
Overnights are locally originated as WBAP is the flagship station of the nationally syndicated Red Eye Radio (formerly Midnight Trucking Radio Network), a trucking show that traces its roots to Bill Mack's overnight show back in 1969. WBAP producer Eric Harley hosts the show along with political talker Gary McNamara and is heard live locally from 12:00 A.M. (midnight Central Time) to 5:00 A.M. on weeknights, and airs "Best Of" segments during weekend overnights with current weather and news information.
Weekends provide a combination of various local specialty programs along with a few nationally syndicated programs such as Bob Brinker, Dean Edell, and John Batchelor.
Prior to Citadel's takeover of the station in August 2007, talk show host Mark Davis's show was a full three hours, 9:00 A.M. to 12:00 P.M. As a result, Limbaugh, Hannity and Levin were all forced to air on a one hour tape delay; in the case of Limbaugh, this is especially rare. However, with Citadel's assumption of the station, Davis's show was both cut in length and shifted back by a half-hour, to carry the top-rated talkers live. With Cumulus taking over, Davis's show was discontinued when his contract ended in March 2012.
Live and local news/weather/traffic updates air from the "WBAP 24/7 Newsroom" at the top and bottom of every hour, with live traffic breaks taking place during afternoon drive commercial breaks, roughly at :20 and :50 past the hour from 4:00 P.M. to 6:00 P.M.
In the fall of 2010, WBAP began an agreement with Texas Christian University to air live play-by-play of TCU Horned Frogs football and TCU Horned Frogs men's basketball. The station carried every game of the undefeated football team in that first season.
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