AFL
Jackson became a Member of the AFL Commission in 1995, then took over the role of CEO in 1996.
In his time as CEO of the AFL during the 1990s Jackson continued the expansion of the game into a national competition, initially started by Allen Aylett during the 1970s. He was a strong champion of the sixteen-team competition and during his tenure the AFL supported then struggling clubs including the Western Bulldogs and Kangaroos with several million dollars being made available from various redistributions of AFL monies which became known as the "Competitive Balance Fund".
He presided over the $500 million television rights deal in 2001 that saw coverage move from the Seven Network to the partnership of Nine Network, Network Ten and Foxtel (Fox Footy Channel). It was also during this period that the AFL sold off the former VFL/AFL headquarters of Waverley Park.
Jackson announced on 15 April 2003 that he would be leaving the role at the end of the season, handing the reins to Andrew Demetriou.
Read more about this topic: Wayne Jackson (footballer)