Current Licenses
Adapted from the Warnaco 2009 Annual Report:
owns and licenses a portfolio of highly recognized brand names. The trademarks owned or licensed in perpetuity by the Company generated approximately 45% of the Company’s revenues during Fiscal 2009. Brand names the Company licenses for a term generated approximately 55% of its revenues during Fiscal 2009. Owned brand names and brand names licensed for extended periods (at least through 2044) accounted for over 89% of the Company’s net revenues in Fiscal 2009. The Company’s highly recognized brand names have been established in their respective markets for extended periods and have attained a high level of consumer awareness.The following table sets forth the Company’s trademarks and licenses as of 2 January 2010:
Read more about this topic: Warnaco Group
Famous quotes containing the word current:
“It is a quite remarkable fact that the great religions of the most civilized peoples are more deeply fraught with sadness than the simpler beliefs of earlier societies. This certainly does not mean that the current of pessimism is eventually to submerge the other, but it proves that it does not lose ground and that it does not seem destined to disappear.”
—Emile Durkheim (18581917)