Volvo XC60 - Sales and Marketing

Sales and Marketing

Retail sales volume
Calendar year United States Canada Sweden Global
2008 0 0 865 6,954
2009 9,262 1,211 2,577 61,667
2010 12,030 1,540 5,059 80,723
2011 12,932 1,865 6,423 97,183

Volvo used the 2009 film The Twilight Saga: New Moon to promote the XC60, including an online contest to give away models identical to the one driven by lead character Edward Cullen.

Read more about this topic:  Volvo XC60

Famous quotes containing the word sales:

    Make friends with the angels, who though invisible are always with you.... Often invoke them, constantly praise them, and make good use of their help and assistance in all your temporal and spiritual affairs.
    —St. Francis De Sales (1567–1622)