Sales and Marketing
| Calendar year | United States | Canada | Sweden | Global |
|---|---|---|---|---|
| 2008 | 0 | 0 | 865 | 6,954 |
| 2009 | 9,262 | 1,211 | 2,577 | 61,667 |
| 2010 | 12,030 | 1,540 | 5,059 | 80,723 |
| 2011 | 12,932 | 1,865 | 6,423 | 97,183 |
Volvo used the 2009 film The Twilight Saga: New Moon to promote the XC60, including an online contest to give away models identical to the one driven by lead character Edward Cullen.
Read more about this topic: Volvo XC60
Famous quotes containing the word sales:
“The elephant, not only the largest but the most intelligent of animals, provides us with an excellent example. It is faithful and tenderly loving to the female of its choice, mating only every third year and then for no more than five days, and so secretly as never to be seen, until, on the sixth day, it appears and goes at once to wash its whole body in the river, unwilling to return to the herd until thus purified. Such good and modest habits are an example to husband and wife.”
—St. Francis De Sales (1567–1622)