The Virgin Fest (known from 2008 as the Virgin Mobile Festival in the United States) is a rock festival held in the United States and Canada, a spin-off from the V Festival held in the UK. In North America the Virgin name, and recently the Virgin Mobile brand, is used in full to increase brand association, compared with the UK and Australian festivals, where association is simply implied through the use of the V. As of 2010 it is known as Virgin Mobile Fest
Like the other variants of the V Festival, the events are sponsored by Virgin Mobile, in this case, either the US or Canadian versions.
On June 30, 2006, Virgin Group chief Richard Branson announced the inaugural shows. The first, which took place September 9 and 10, 2006 at Toronto Islands Park, Toronto, Canada, featured over 40 artists. A single-day show also took place in Baltimore, Maryland, United States, on September 23, 2006, at the Pimlico Race Course with the Red Hot Chili Peppers and The Who.
Virgin Festival 2007 took place in Vancouver on May 20 and 21, as well as a return to Baltimore for an expanded two-day event on August 4 and 5 and Toronto on September 8 and 9. On October 16, 2007, an event was announced to take place in Calgary, Alberta on June 21 and 22, 2008. The festival also returned to Baltimore on August 9 and 10, 2008.
The shows in Baltimore have been put on by Seth Hurwitz's I.M.P. Productions, owner/operator of the 9:30 Club in Washington, D.C. and the former producer of the HFStival.
In 2007, Richard Branson was encouraged by Daryl Hannah to green the Baltimore festival by bringing in zero waste event producers The Spitfire Agency.
The 2009 Virgin Mobile Festival, dubbed the Virgin Mobile FreeFest, was held on August 30, 2009 at the Merriweather Post Pavilion in Columbia, Maryland. The festival returned to Merriweather on Saturday, September 25, 2010, and was once again a free event. The Virgin Mobile FreeFest is also returning to Merriweather Post Pavilion on September 10, 2011. The tickets were reported to have "Freed out" in just over five minutes after being available. The Headliners for the 2011 Virgin Mobile FreeFest were Deadmau5 (House), Cee Lo Green (Hip-Hop/Pop), and The Black Keys (Indie).
Famous quotes containing the words virgin and/or festival:
“O singers, resinous and soft your songs
Above the sacred whisper of the pines,
Give virgin lips to cornfield concubines,
Bring dreams of Christ to dusky cane-lipped throngs.”
—Jean Toomer (1894–1967)
“Three times a year all your males shall appear before the LORD your God at the place that he will choose: at the festival of unleavened bread, at the festival of weeks, and at the festival of booths. They shall not appear before the LORD empty-handed; all shall give as they are able, according to the blessing of the LORD your God that he has given you.”
—Bible: Hebrew, Deuteronomy 16:16,17.